BuyCheapKeys
Turnkey store · White label

Your own digital games store, under your brand, with the catalogue already connected

We design and build an online store for you. You sell games, software, gift cards and subscriptions from our catalogue at the margin you choose. Every order is delivered automatically within seconds, and you focus on bringing in customers.

I want my store See what's included
one-off payment for the store
€17,000
one-off payment for the store
for an Android app
+€1,000
for an Android app
of development
≈ 1 month
of development
with a developer, included
1 week
with a developer, included

In short

What it is
A service that builds your own white-label online store for digital products, custom made and with the supplier already connected.
Price
€17,000 for the web store. The Android app is €1,000 extra.
Timeline
About one month, depending on the team's workload.
Supplier
The BuyCheapKeys catalogue via API: 39,000+ products across 24 platforms, with automatic delivery.
Your part
Set your prices and find customers. We handle the technical side.

39,927

products available now

24

platforms

4,345

gift cards

1,958

Steam Gifts

How you make money

You set the selling price. The customer pays you, and your store buys the product at the wholesale price at that same moment. What's left in between is your margin.

  1. 1

    Your customer pays on your site

    By card, Apple Pay, Google Pay or crypto. The money lands in your payment gateway account.

  2. 2

    Your store orders the product

    It buys it through the API from your prepaid balance, at the wholesale price. It never pays more than the maximum price you set.

  3. 3

    The customer gets the key

    Within seconds, in their account and with an email notice. If a product sells out during the purchase, the amount goes back to your balance.

  4. 4

    The difference is yours

    You set the margin per category or per product and change it whenever you like from your dashboard.

Who it's for

  • Streamers and content creators whose audience already buys games
  • Computer and video game shops that want to sell online too
  • Discord communities, clans and game servers
  • Entrepreneurs looking for a digital business with no warehouse or shipping
  • Agencies that need this kind of store for a client

Everything your store comes with

It's the same system we run every day on buycheapkeys.com, adapted to your brand. It arrives set up and working.

Connected catalogue

  • 39,000+ products across 24 platforms: Steam, PlayStation, Xbox, Nintendo and more
  • Games, DLC, software (Windows, Office…), gift cards, subscriptions, Steam Gifts and accounts
  • Prices and stock update on their own; sold-out items stop selling
  • Activation region and countries for every product, clearly shown on the product page
  • Covers, screenshots, description, languages and system requirements
  • Instant search that understands abbreviations and typos (gta, cod, fifa…)

Automatic delivery

  • The key arrives seconds after payment, any time of day, any day
  • Confirmation email with a secure button, so the key is never sent in plain text
  • The customer reveals it in their account and the date and IP are logged, which helps a lot with disputes
  • A library with all their purchases
  • If a product can't be delivered, the money goes back to your balance automatically

Payments

  • Card, Apple Pay and Google Pay through Stripe with 3D Secure
  • Cryptocurrency payments
  • Customer wallet with top-ups and paying from balance
  • Discount coupons
  • VAT based on the buyer's EU country and billing details on every order

Customer account

  • Sign-up with email verification
  • Order history and key library
  • Wishlist
  • Back-in-stock and price-drop alerts
  • Ticket-based support with attachments

Marketing and loyalty

  • Affiliate programme with personal links for creators
  • VIP club with tiered cashback
  • Mailing list with consent (GDPR) and an automatic welcome coupon
  • Push notifications
  • Emails from your domain, set up with SPF, DKIM and DMARC so they don't land in spam

SEO and AI search

  • Up to 7 languages: Spanish, English, German, French, Italian, Portuguese and Polish
  • Structured data for product, price, stock and FAQs
  • Sitemaps, an llms.txt file for ChatGPT, Claude and Perplexity, and a Google Shopping feed
  • Search engines are pinged as soon as new pages appear (IndexNow)
  • Fast on mobile, built with Google's Core Web Vitals in mind

Security and anti-fraud

  • Purchases only with a verified account
  • Blocklist for emails, IPs and billing names
  • Keys encrypted in the database
  • Cloudflare in front of the site, with bot blocking
  • Sensitive actions are logged so you can review them

Admin dashboard

  • Orders and customers in real time, with country, device and payment status
  • Prices and margins
  • Coupons, affiliates and customer balances
  • Support tickets
  • Visitor analytics and session recordings to see where customers get stuck

Fixed price

You know what you'll pay from day one. No monthly fee for the store.

Web store

€17,000

one-off payment

  • Custom design with your logo, colours and style
  • Everything in the list above, set up
  • Domain, server, payments and emails up and running
  • Connection to the BuyCheapKeys catalogue via API
  • One week with a developer: training and final tweaks
  • Ready in about a month
Order my store
Most complete

Web store + Android app

€18,000

€17,000 + €1,000 for the app

  • Everything in the web store
  • Android app with your name and icon
  • App-style navigation bar and push notifications
  • We help you publish it on your Google Play account
Order store and app
  • After the included week, support is paid separately, only if you need it.
  • You pay for products at the wholesale price, and only when you sell them.
  • Domain, hosting, your payment gateway's fees and the Google Play fee (if you order the app) are on you.
  • Prices exclude taxes.

How we work

  1. 01Today

    You tell us your idea

    Fill in the form on this page. It takes two minutes.

  2. 02First few days

    Questionnaire with the team

    We ask about your brand, colours, languages, domain, what you want to sell, at what margin and how you'll take payments.

  3. 03Before coding

    Design

    You see the design of the home page and the product page, and we adjust it until you're happy.

  4. 04≈ 4 weeks

    Development

    We build the store and connect the catalogue, payments and emails. The timeline can shift with the project queue; you get a date before we start.

  5. 057 days

    Launch week

    A developer works with you: shows you the dashboard, makes the tweaks you ask for and puts the store live.

  6. 06From day 1

    Start selling

    You do the marketing. Orders are charged and delivered on their own.

What we take care of

  • Designing and building the store
  • Server, domain and SSL certificate
  • Payment gateway and automatic emails
  • Catalogue, prices, stock and delivery of every product
  • Training and tweaks during launch week

What you take care of

  • Bringing in customers: social media, creators, ads or your own community
  • Deciding prices, margins and promotions
  • Looking after your customers; if a key has a problem, we sort it out with you
  • Keeping balance on your partner account so orders go through

Compared with the other ways to set up a key store

There are three usual routes. Here they are side by side.

Product supplier

WordPress + a wholesaler plugin
You find and connect it
Generic store platform
You upload your own keys
Turnkey store
Included: 39,000+ products

Automatic delivery

WordPress + a wholesaler plugin
Depends on the plugin
Generic store platform
Only for your own keys
Turnkey store
Yes, the same we use in production

Design

WordPress + a wholesaler plugin
Template
Generic store platform
Template
Turnkey store
Custom

Card and crypto payments

WordPress + a wholesaler plugin
You set them up
Generic store platform
Depends on the plan
Turnkey store
Set up

7 languages and SEO for Google and AI

WordPress + a wholesaler plugin
Extra plugins
Generic store platform
Limited
Turnkey store
Included

Android app

WordPress + a wholesaler plugin
No
Generic store platform
No
Turnkey store
Optional, +€1,000

Training

WordPress + a wholesaler plugin
Tutorials
Generic store platform
Docs and chat
Turnkey store
One week with a developer

Who sets it up

WordPress + a wholesaler plugin
You
Generic store platform
You
Turnkey store
Us

Frequently asked questions

How much does it cost to build a game key store with BuyCheapKeys?
The custom web store costs €17,000 as a one-off payment. If you also want the Android app, it's €1,000 more (€18,000 in total). The price includes one week with a developer who trains you and makes the final adjustments. Ongoing support is paid separately.
Do I need to buy stock or have my own keys?
No. Your store sells our catalogue and buys each product at the moment your customer pays, from your prepaid balance. There's no warehouse and no keys bought in advance: you only need enough balance to cover incoming orders.
How do I make money?
Through the margin. You set the selling price, the customer pays you and your store buys the product at the wholesale price. The difference is your profit. You can set different margins per category or per product.
How long until it's ready?
About one month after we finish the questionnaire. It depends on how many projects the team has at that time, so we give you a specific date before starting.
What does the support week include?
For one week, a developer from the team works with you. They walk you through the admin dashboard, how to change prices and margins, how to check orders and answer tickets, and make the final tweaks you ask for.
And after that week?
The store keeps running on its own: catalogue, prices and stock update without you doing anything. If you want new changes or technical support, it's quoted separately.
Will my customers see the BuyCheapKeys name?
No. It's white label: the store carries your name, domain, logo and colours, and emails are sent from your domain.
Do I need to know how to code?
No. We hand over the store up and running and teach you how to use the dashboard. Everything day to day is done from there.
What products can I sell?
Games and DLC for Steam, PlayStation, Xbox, Nintendo and other platforms, software such as Windows and Office, gift cards, subscriptions, Steam Gifts and accounts. If you don't want a category, we hide it.
Who looks after the customers?
You do, because they're your customers. If a key has a problem, you raise it with our partner support and we solve it with you.
Can I sell in other countries?
Yes. The store can run in up to 7 languages (Spanish, English, German, French, Italian, Portuguese and Polish), works out VAT based on the buyer's country within the EU, and every product page shows where the product can be activated.
How is this different from the reseller API?
The API is for people who already have a website and a technical team to connect it. With the turnkey store we give you the website ready made, under your brand, and connected to that same API.

Tell us what store you want

With this the team prepares its questions and gets back to you to agree on design, timeline and details. It doesn't commit you to anything.

Shall we talk about your store?

Tell us the idea, even in two lines. We'll reply with the team's questions and a timeline.

partners@buycheapkeys.com

API · BuyCheapKeys Partners

Do you have a domain? (optional)
What do you want to sell? (optional)
Store languages (optional)